Our vision is to make safe, advanced, and result-driven skincare accessible to everyone in Pakistan.
Led by Our CEO Ayesha Hassan (M.Phil Biotechnology), our R&D team is committed to developing steroid-free, science-backed formulations inspired by the best of Korean skincare.
Imported products often deliver results but are too expensive for most people. We aim to bridge this gap by collaborating with Korean experts and working directly with chemists to create affordable products with the same international quality — without side effects.
We exist to empower customers with skincare they can trust, at prices they can afford.